Why Whole Life Insurance is Considered the Best Option

Shawn Plummer

CEO, The Annuity Expert

Whole life insurance is often lauded as a superior choice for long-term financial planning due to several key features:

1. Pays Dividends

  • Benefit: Participating whole life insurance policies can pay dividends to policyholders, which can be used to buy additional coverage, reduce premiums, or even be taken as cash.
  • Impact: This feature adds an investment-like aspect to the policy, enhancing its value over time.

2. Premiums Never Change

3. Lasts for a Lifetime

  • Duration: Whole life insurance covers the insured’s entire lifetime as long as premiums are paid.
  • Security: This guarantees beneficiaries a death benefit, providing peace of mind and financial security.

4. Best to Buy When Younger

  • Cash Value Growth: The cash value of a whole life policy grows over time, making it advantageous to purchase at a younger age.
  • Long-Term Benefit: Early purchase allows more time for the cash value to accumulate, enhancing the policy’s overall benefit.

Alternative: Guaranteed Universal Life Insurance

  • Features: Offers lifetime coverage with fixed premiums but does not pay dividends.
  • Affordability: Generally more affordable than whole life insurance as it doesn’t build cash value.
  • Suitability: A good option for those seeking permanent coverage without the need for cash value accumulation.

Whole Life vs. Guaranteed Universal Life Insurance

FeatureWhole Life InsuranceGuaranteed Universal Life Insurance
PremiumsFixed, never changeFixed, never change
Coverage DurationLifetimeLifetime
DividendsYes, in participating policiesNo
Cash ValueBuilds over timeDoes not build
CostGenerally higher premiumsMore affordable


Whole life insurance is often considered the best option due to its lifelong coverage, fixed premiums, dividend payments, and cash value growth, which is especially beneficial when purchased at a younger age. However, for those seeking more affordable permanent coverage without the need for cash value accumulation, guaranteed universal life insurance is a viable alternative.

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Shawn Plummer

CEO, The Annuity Expert

Shawn Plummer is a licensed financial professional, insurance agent, and annuity broker with over 14 years of first-hand experience with annuities and insurance. Since beginning his journey in 2009, he has been pivotal in selling and educating about annuities and insurance products. Still, he has also played an instrumental role in training financial advisors for a prestigious Fortune Global 500 insurance company, Allianz. His insights and expertise have made him a sought-after voice in the industry, leading to features in renowned publications such as Time Magazine, Bloomberg, Entrepreneur, Yahoo! Finance, MSN, SmartAsset, The Simple Dollar, U.S. News and World Report, Women’s Health Magazine, and many more. Shawn’s driving ambition? To simplify retirement planning, he ensures his clients understand their choices and secure the best insurance coverage at unbeatable rates.

The Annuity Expert is an independent online insurance agency servicing consumers across the United States. The goal is to help you take the guesswork out of retirement planning and find the best insurance coverage at the cheapest rates

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