Compare Variable Annuity Payouts to Buy the Best Income Contract at the Lowest Cost

Shawn Plummer, CRPC

Retirement Planner, Financial Advisor, Annuity Broker, and Insurance Agent

Understanding Variable Annuities: Focus on Guaranteed Lifetime Income

Variable annuities are marketed with the allure of market growth and guaranteed income through income riders. However, these features vary significantly among insurance providers. If you are aiming for the highest guaranteed lifetime income, merely comparing variable annuities based on performance or brand is insufficient. A deep dive into the specific workings of each payout rider is necessary to compare contracts using these uniform parameters: age, premium, deferral period, income type (single or joint), and funding source.

Start With the Goal and Reverse Engineer the Solution

Before diving into product comparisons, it’s crucial first to define what you want your money to achieve. If guaranteed lifetime income is your target, you are essentially solving this equation:

Income = Income Base × Guaranteed Payout Percentage

The income base is a notional value used strictly for calculating income—it’s not accessible as a cash withdrawal. The payout percentage is determined by your age when you commence income and whether it’s for one or two lives.

For instance, a $500,000 investment with a 6% payout at age 70 guarantees $30,000 annually for life. Conversely, a 5% payout at the same age yields only $25,000, resulting in a $100,000 income difference over 20 years, with the gap increasing the longer you live.

Basics First: If you are new to these contracts, take a moment to learn how variable annuities work—specifically the difference between your “Account Value” (real money) and your “Income Base” (monopoly money)—before calculating your potential payout.

Compare the Income Rider—Not the Annuity Alone

The income rider dictates your income level. It varies by insurer, contract, and year. Most variable annuities offer these riders:

  • Level Payout Riders: Fixed income for life post-activation.
  • Advanced Payout Riders: Begin with higher payouts, gradually declining over time (not always transparently provided).
  • Inflation-Adjusted Riders: Annual payout increases based on CPI or a set percentage (lower starting income).

Key features of riders include:

  • A roll-up rate that grows the income base (typically 4%–7% simple or compound).
  • A payout factor based on age.
  • A rider fee, typically ranging from 0.95%–2.00%, deducted from the account value.

Pros:

  • Guarantees lifelong income, independent of market performance.
  • Options for increasing income with certain riders.

Cons:

  • Not cash values. The income base cannot be withdrawn in cash.
  • High rider fees can diminish account value.
  • Riders may impose restrictions on withdrawals or resets.

Ideal for: Pre-retirees and retirees aged 55+ seeking income certainty with some investment risk.

Not suitable for: Individuals focused on wealth transfer, principal protection, or low-cost investing.

Use an Income Quote Comparison Tool

A brochure or marketing pamphlet won’t reveal the highest payout. Insurers don’t publicize payout tables online. Comparisons require real-time, side-by-side income illustrations from each provider using the same parameters:

  • Age and gender
  • Income start date
  • Amount invested
  • Income type: single or joint
  • State of residence
  • Funding source: IRA, Roth IRA, or non-qualified

A licensed annuity broker can create these comparisons and rank them by income, fees, liquidity, and surrender periods. This approach pinpoints the most suitable contract.

Why it works:

Income quotes display actual monthly or annual payouts instead of mere percentages and show the duration of income-based growth along with available flexibility.

Pros:

  • Tailored to fit your retirement plan.
  • Unveils true leaders in payout, not just marketing claims.

Cons:

  • Necessitates consultation and basic financial details.
  • Unavailable directly from insurance providers.

Compare with Fixed Index Annuities for Better Value

Fixed Index Annuities (FIAs) with Guaranteed Lifetime Withdrawal Benefit (GLWB) riders often provide:

  • A superior payout for comparable age and deferral period
  • No market loss risk
  • Reduced overall fees
  • More transparent growth and income rules
  • Guaranteed income even after the account value depletes

FIAs feature the same GLWB structure:

  • Income-based growth during deferral (roll-up)
  • Payout percentage escalates with age
  • Commence income upon choice, remains for life

Most FIAs also permit penalty-free withdrawals during deferral and offer spousal continuation benefits, ensuring income persists even if one spouse passes away.

Why consider an FIA:

Best for: Those primarily seeking income with minimal risk and greater money control.

Not applicable for: Investors aware of variable annuity risk, favoring active investing, and comfortable with account volatility.

Recommended Insurance Pairings

If using an annuity for lifetime income, consider these insurance combinations:

Funding Sources for Annuities

Variable annuities and FIAs with GLWBs can be funded using:

  • Traditional IRA / Rollover IRA: Income taxed as ordinary income; counts toward RMDs.
  • Roth IRA: Tax-free income if qualified.
  • 401(k) Rollovers: Similar rules to traditional IRAs.
  • Non-qualified funds: Income with partial tax-free treatment due to exclusion ratio, or taxed as LIFO if withdrawn without annuitization.

Essential Features When Comparing Variable Annuity Payouts

FeatureImportance
Payout PercentageHigher percentage = more guaranteed income
Income Base Roll-UpDetermines how much the income base grows
FeesHigh fees can reduce value and flexibility
Rider TypeLevel, advanced, or increasing
Spousal BenefitsIncome for surviving spouse
Carrier StrengthMust be A- or better rated by AM Best and 80+ Comdex
Liquidity OptionsAccess to funds before or during income
Death BenefitsLump sum or spousal continuation

Final Word: Evaluating the Right Variable Annuity

The top payout is not about investment growth but understanding income structure. A 7% payout might sound appealing—until it’s realized it’s based on a fictional value with 3% annual fees. A lower payout on a fixed index annuity with superior liquidity and reduced fees might provide a higher actual income and legacy value.

At The Annuity Expert, we evaluate payout quotes from 30+ top-rated insurers. We identify whether a variable annuity, fixed index annuity, or another contract offers the highest guaranteed lifetime income for your age, investment, and schedule.

Contact The Annuity Expert for a complimentary quote and comparison—before selecting an unsuitable annuity.

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Shawn Plummer, CRPC

Retirement Planner, Financial Advisor, Annuity Broker, and Insurance Agent

I am a licensed Retirement Planner (CRPC), insurance agent, financial advisor, annuity broker, and former financial trainer with more than 18 years of hands-on experience in annuities and insurance. My National Producer Number (NPN) is 15524738. I spent 12 years training financial advisors nationwide on annuity, insurance, and retirement planning strategies, in addition to 18 years of direct field experience selling annuities and insurance products, helping clients protect their savings and secure reliable retirement income.

I have been quoted in Time Magazine, Bloomberg, Entrepreneur, Yahoo! Finance, MSN, SmartAsset, LegalZoom, U.S. News & World Report, Women’s Health Magazine, Forbes, and many other leading publications.

I am also the founder of The Annuity Expert, an independent online insurance agency and annuity broker serving consumers across the United States. Through this platform, my team and I help Americans remove the guesswork from retirement planning and compare insurance solutions to find the strongest value at the most competitive rates. I want to see you get the best products at the lowest prices.

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