Compare Permanent Life Insurance Policies and Learn How They Build Lifetime Coverage

Shawn Plummer, CRPC

Retirement Planner, Financial Advisor, Annuity Broker, and Insurance Agent

Permanent Life Insurance Calculator

Compare permanent insurance rates across over 20 companies. Determine whether universal or whole life insurance is worth the cost compared to the more affordable term life insurance.

What Is Permanent Life Insurance?

Permanent life insurance is a type of policy that provides coverage for the insured’s entire life, as long as premiums are paid. Unlike term life insurance, which expires after a set number of years, permanent life insurance also accumulates cash value, which can be accessed while the policyholder is alive.

Helpful Tip: Permanent coverage is a lifelong financial asset. You need a carrier that will still be highly profitable 50 years from now to pay your death benefit. Stick exclusively to the best life insurance companies for permanent policies.

How Does Permanent Life Insurance Work?

Key Features of Permanent Life Insurance

✔ Lifetime Coverage – No expiration, unlike term life insurance
✔ Cash Value Accumulation – Can be borrowed against or withdrawn
✔ Premium Flexibility – Some policies allow adjustments
✔ Investment Growth – Some policies provide market-linked returns

permanent life insurance policy

Pros and Cons of Permanent Life Insurance

Pros

✔ Guaranteed death benefit
✔ Cash value accumulation with tax advantages
✔ Can be used for loans, withdrawals, or premium payments
✔ No need to renew coverage

Cons

✖ High premiums compared to term life
✖ Cash value growth can be slow
✖ Some policies require active management
✖ Fees and surrender charges apply for early withdrawals

Types of Permanent Life Insurance

1. Whole Life Insurance

A traditional form of permanent life insurance with fixed premiums and guaranteed cash value growth.
✔ Pros: Predictable premiums, guaranteed returns
✖ Cons: Higher costs, limited investment flexibility

2. Universal Life Insurance (UL)

Offers flexible premiums and death benefits, with a cash value that grows based on interest rates.
✔ Pros: Adjustable payments, potential for higher returns
✖ Cons: Interest rates can fluctuate, requiring careful monitoring

3. Indexed Universal Life Insurance (IUL)

Ties cash value growth to a stock market index, offering the potential for higher returns with downside protection.
✔ Pros: Higher earning potential, downside risk protection
✖ Cons: Complex structure, caps on returns

4. Variable Life Insurance

Allows policyholders to invest cash value in various sub-accounts, similar to mutual funds.
✔ Pros: High growth potential, investment choices
✖ Cons: Market risks, possible loss of cash value

Permanent Life Insurance Comparison Table

FeatureTerm LifeWhole LifeUniversal Life (UL)Indexed Universal Life (IUL)Variable Universal Life (VUL)
Coverage Length10–40 years, expires after termLifetime (to age 95–121)Lifetime if funded properlyLifetime if funded properlyLifetime if funded properly
PremiumsLowestHigh, fixedFlexible, can adjustFlexible, can adjustFlexible, can adjust
Cash ValueNoneGuaranteed growthInterest credited by insurerGrowth tied to stock index (with caps & floors)Invested in subaccounts (market-based)
Risk/ReturnNo risk; no growthLow risk, modest growthLow–moderate riskModerate risk, capped upsideHigh risk, market exposure
Best ForIncome replacement, temporary needsEstate planning, lifelong dependentsFlexible long-term coverageGrowth with downside protectionInvestors wanting market exposure
Death BenefitPeople want growth + protectionGuaranteed for lifeAdjustableAdjustableAdjustable
ProsCheapest way to protect incomeStrong guarantees, predictableFlexible premiums & benefitsGrowth potential with downside protectionHighest growth potential
ConsExpires with no valueExpensive, less flexibleSensitive to funding levelsCaps limit upside; insurer controls ratesHigh fees, market volatility
Who Benefits MostFamilies with temporary needs (mortgage, raising kids)High-net-worth families, estate planning, legacy goalsThose wanting lifetime coverage with flexibilityExperienced investors are comfortable with riskConservative savers, those avoiding high fees
Who Should AvoidAnyone needing lifelong coverageBudget-conscious buyersThose unwilling to monitor fundingThose expecting unlimited market growthConservative savers; those avoiding high fees
what is a permanent life insurance policy

How Much Does Permanent Life Insurance Cost?

Premiums are significantly higher than term life insurance due to lifelong coverage and cash value growth. Costs depend on:

  • Age and health
  • Coverage amount
  • Type of policy
  • Investment performance (for variable and indexed policies)

Is Permanent Life Insurance Worth It?

Who Needs It?

✔ High-net-worth individuals seeking tax advantages
✔ People who want guaranteed lifetime coverage
✔ Those looking to supplement retirement savings

Who Doesn’t Need It?

✖ Young individuals needing temporary coverage
✖ Those looking for low-cost protection
✖ People who don’t need cash value accumulation

Money-Saving Tips for Permanent Life Insurance

Permanent life insurance is one of the most expensive forms of coverage, but there are ways to reduce costs without sacrificing protection:

  • Compare multiple insurers – Premiums and cash value crediting vary widely by company. Independent agents can shop multiple carriers on your behalf.
  • Buy young – Premiums are locked in based on your age and health. Purchasing in your 20s–30s can save thousands over your lifetime.
  • Choose the right type – Whole life offers strong guarantees but costs more; indexed universal life may offer more growth potential at lower initial costs.
  • Avoid unnecessary riders – Extra features like accidental death or waiver riders increase premiums; only add what you truly need.
  • Fund correctly – Underfunding a universal life policy can cause it to lapse. Overfunding within IRS guidelines may maximize tax-advantaged growth.
  • Consider a blend – Some households mix term life (for income replacement) with smaller permanent coverage (for lifelong needs like estate planning).
  • Review regularly – Work with an insurance agent to adjust your policy as interest rates, health, or financial goals change.

Final Thoughts: Should You Buy Permanent Life Insurance?

Permanent life insurance is best for those who need lifelong coverage and want to build cash value. However, it is expensive and requires a long-term commitment. If you need coverage primarily for income replacement, term life insurance is a more cost-effective option.

Book a Call with our agents for a free, no-obligation comparison of permanent life insurance policies to find the best plan for your needs.

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Questions From Our Readers

Why is permanent life insurance bad?

It’s not inherently bad, but it might not be suitable for everyone due to its higher cost and, in some cases, the investment risk involved with certain types of policies.

What is the cash value of permanent life insurance?

The savings portion of the policy grows over time, allowing policyholders to build cash that can be borrowed against or withdrawn, usually on a tax-deferred basis.

Is permanent life insurance a good investment?

Permanent life insurance can work as an investment, but it’s not always the best option compared to other alternatives like IRAs or 401(k)s. The biggest advantage is tax-deferred growth and protection against market losses (in some policies). However, fees and slow growth can reduce overall returns.

Does permanent life insurance have cash value?

Yes, permanent life insurance builds cash value over time that you can access for various purposes. You can take policy loans, make withdrawals, use it to pay premiums, or supplement your retirement income when needed.

What is the best age to get permanent life insurance?

The younger you buy, the cheaper your locked-in premiums will be. Most people benefit from purchasing in their 20s to 40s.

What happens when a permanent life insurance policy matures?

At maturity (often age 95–121), the insurer pays out the cash value or death benefit, ending the policy.

Can I cash out a permanent life insurance policy?

Yes. You can surrender the policy for its cash value, but surrender charges and taxes on gains may apply.

Do you have to pay taxes on a life insurance policy payout?

Death benefits are generally income-tax-free. Cash value withdrawals may be taxable if they exceed your basis.

How long do you have to have life insurance before it pays out?

Most policies pay immediately, but if death occurs within the first two years, the insurer may investigate for fraud or misrepresentation.

How much will I receive if I surrender my life insurance policy?

You receive the accumulated cash value minus surrender charges and any outstanding loans.

What are the disadvantages of permanent life insurance?

High cost, complexity, and lower investment returns compared to pure investments.

Shawn Plummer, CRPC

Retirement Planner, Financial Advisor, Annuity Broker, and Insurance Agent

I am a licensed Retirement Planner (CRPC), insurance agent, financial advisor, annuity broker, and former financial trainer with more than 18 years of hands-on experience in annuities and insurance. My National Producer Number (NPN) is 15524738. I spent 12 years training financial advisors nationwide on annuity, insurance, and retirement planning strategies, in addition to 18 years of direct field experience selling annuities and insurance products, helping clients protect their savings and secure reliable retirement income.

I have been quoted in Time Magazine, Bloomberg, Entrepreneur, Yahoo! Finance, MSN, SmartAsset, LegalZoom, U.S. News & World Report, Women’s Health Magazine, Forbes, and many other leading publications.

I am also the founder of The Annuity Expert, an independent online insurance agency and annuity broker serving consumers across the United States. Through this platform, my team and I help Americans remove the guesswork from retirement planning and compare insurance solutions to find the strongest value at the most competitive rates. I want to see you get the best products at the lowest prices.

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